Ways To Keep Your Skin Looking Great This Summer

The summer is the time that many people love to be outside or even visit the beach. Having nice skin during this time can help with confidence and who doesn’t want to look their best during the summer? Keeping healthy and great looking skin during the summer will take a little bit of work but it is extremely possible to do without dedicating your life to it.

Don’t Get Sunburnt

Nothing is less attractive than someone who is peeling extremely badly from sunburn. Some people think that they won’t be able to get the perfect tan while wearing sunscreen. That couldn’t be further from the truth as sometimes it can take time to build up a tan. Slowly getting that bronze color that you want is the best route to take. Sunburns cause cancer later in life and can compromise a great tan.


Moisturizing is one of the most important things you can do to your skin that will keep it healthy. With all of the sun you will be getting it is important to moisturize to avoid dry and cracking skin. Keeping lotion with you is important as you will need to reapply every couple of hours. Sunscreen can dry out skin immensely so taking a shower and moisturizing after a day at the beach is necessary and it feels so good!

Photofacial Treatments or Products

Exfoliation is extremely important for healthy skin. A photofacial  is a treatment that uses intense pulse light to actually uses an exfoliation technique using Vortex technology to clean and exfoliate your skin. This procedure has no down time and you can go about your life with healthier and better looking skin. There are other products that promise exfoliation but it is important to do research on these products to see what the experiences of other people were when using the product.

Get Rid of Tan Lines

Some tan lines can be quite appealing to the opposite sex. With that being said there are tan lines that are extremely unappealing as well. You will know which one that you have. It can be difficult to get sun in the all right places so consider a tanning salon. Be careful when getting sun on a part of your body that doesn’t have a base tan. This might lead to a great tan but it is extremely unhealthy for your skin to get too much sun too fast. A tanning salon is a good place to get a base tan if you work during the day and only go outside when it is dark.

As you can see it just takes a person being proactive about the look and healthy of their skin to make it perfect. Try these things this summer and have the best skin of your life! About RGE Media Group

How can Local SEO Help Drive Foot Traffic

Hello again business owners and fellow digital marketers. An update is needed on local SEO because it seems to be a forgotten practice. We have seen direct evidence that businesses that have made an effort to get positive reviews for their companies in the early days of business have profited immeasurably. It’s a fact certain general review sites and niche review sites get a lot of traffic! If your business doesn’t have a third party strategy you are missing out.lumberg-seo

What’s new in Local SEO?

Let’s start with what is new. Google has been refining its local algorithm, Pigeon. Local results typically populate the top 3 results in google and guess what, people use them to make choices as much or more as organic results. Businesses that have a high frequency of reviews send fresh signals to search engines and make their business more relevant in search engines. For example this page  on the Brandlift Digital Marketing site does a great job of explaining a local seo service out of San Diego. Depending on the geographic area you are in you might get different results than what would show in organic. Organic results typically show the top results for a larger region than the local results.

This being said, locations that are in a more densely populated area while facing most likely more competition also have a higher opportunity to reap benefits of local SEO. The same theory applies to your retail location strategy. Higher foot traffic areas will reap more exposure. Hint hint..service businesses can benefit from virtual offices.

Do mass local citations help SEO? Not really from my measure. It’s important to have your core and niche citations down such as Yelp, facebook, Axiom, and Localeze. But to blast your business out is unnecessary. Are reviews important? Yes indeed. I think reviews and domain authority still rain king in local rankings. Domain authority is something we cover in a previous blog on digital marketing. Focus on those and you’ll be on your way to success.

That about wraps it up feel free to leave a comment.